Aarvian / Telecom Operator
›
Zone Drilldown
East of England · Zone

Peterborough

Maintain· P4Monitor
“Low priority”
Why this verdict
Penetration
69%
Low
Network
79.9 FOM
Good
S&D Rank
Strong
Excellent
Customer Value
ARPU 17.88
Low
Churn Risk
3.4%
Normal
Total Subscribers
139,738
of 203,000 population
Blended ARPU
£17.88
HVC ARPU £47.82
Revenue (annual)
£29.98M
13.1% HVC contribution
High Value
18,366
13.1% of base
Mid Value
51,138
36.6% of base
Low Value
70,234
50.3% of base
Churn Risk
3.4%
Within normal range
Multi-SIM
7.9%
Competitor SIM penetration
Data Users
72.7%
14.2% use intl