Aarvian / Telecom Operator
›Zone Drilldown
All agentsOnline
London · Zone
Newham
Maintain· P3Protect & Grow ARPU
“Upsell + loyalty”
Why this verdict
Penetration
123%
High
Network
90 FOM
Excellent
S&D Rank
Strong
Excellent
Customer Value
ARPU 32.09
High
Churn Risk
4.4%
Normal
Total Subscribers
431,596
of 352,000 population
Blended ARPU
£32.09
HVC ARPU £57.99
Revenue (annual)
£166.20M
28.6% HVC contribution
High Value
123,299
28.6% of base
Mid Value
185,677
43.0% of base
Low Value
122,620
28.4% of base
Churn Risk
4.4%
Within normal range
Multi-SIM
12.8%
Competitor SIM penetration
Data Users
93.7%
17.2% use intl